Dr.Michael Apa, DDS

Partner, Rosenthal Apa Group
Founder, Apa Aesthetic in Dubai


– Clinical Assistant Professor for NYU College of
– Founder of the NYU Aesthetic Dental Society in
    association with the American Academy of Cosmetic
    Dentistry (AACD)
– Clinical Instructor for the “Aesthetic Advantage”
    continuing education program at the Rosenthal
    Institute for Aesthetic Dentistry at NYU
– Dentist of record for Elite Model Management and
    Wilhelmina Models
– Member of the board of the Journal of Implant &
    Advanced Clinical Dentistry (JICAD)
– Instructor for students at the College of Dentistry
– Member of the American Dental Association (ADA),
    the American Academy of Cosmetic Dentistry
    (AACD) and the Academy of General Dentistry
– Published in the AACD’s highly accredited, Journal
    of Cosmetic Dentistry
– Five Star Diamond Award from the American
    Academy of Hospitality Science, selected as “One
    of the Finest Dentists Worldwide” in recognition
    of innovation, artistry and leadership in aesthetic
– Featured in publications such as Men’s Vogue, W,
    Harper’s Bazaar, O Magazine, Redbook, Departures,
    Cosmopolitan, and his work has also been profiled
    on “The Today Show,” “Fox News,” the “Tyra
    Banks Show,” and “Inside Edition,” as well as other
    television programs.
Dr. Apa has developed a new approach
to aesthetic dentistry called Facial
Aesthetic Design (FAD). FAD creates
natural smiles that fit the face and
enhance appearance. Through this
approach, Dr. Apa creates a blueprint for
the future of aesthetic dentistry, raising
standards and meeting expectations for
the best smile attainable.

The FAD approach hinges on his
ability to transform the entire face
into a more attractive whole by re-
contouring the smile with porcelain
veneers. By scientifically assessing facial
asymmetries and growth patterns,
Dr. Apa determined that he could restore
the balance of the features by reshaping
teeth to fit more harmoniously with the
face. He discovered that features like a
crooked nose, deviated chin, thin upper
lip, hollow cheeks, or frown lines could
be overcome by the artful sculpting of a
new smile.

Dr. Apa has also mastered the technique
of making porcelain veneers look more
natural and undetectable.
A graduate of New York University
(NYU) College of Dentistry, Dr. Apa did
his general practice residency at New
York Methodist Hospital, and completed
a one-year clinical concentration
program in cosmetic dentistry at NYU.
He has lectured extensively both
nationally and internationally for dental
companies, study groups, and NYU on
current topics in aesthetic dentistry to
thousands of dentists.